About Masnad

A pillar of support, built for the long term.

We are a privately held investment group that takes lasting ownership in businesses fundamental to the region’s growth.

Proud of UAE — فخورين بالإمارات

Built in the United Arab Emirates.

Born in Fujairah and headquartered in Dubai, Masnad is proud to be part of the UAE’s story — building with the ambition, openness and long-term vision our nation is known for.

Our Story

Founded on principle.

Masnad — Arabic for a pillar that others lean upon — was founded on a simple conviction: that capital, deployed patiently and responsibly, can build institutions that outlast their founders.

Founded in Fujairah and now headquartered at Emirates Towers in Dubai, we acquire, build and steward companies across strategic sectors. We are not a fund with an exit clock. We are owners — aligning ourselves with management teams for the long haul and reinvesting in the enterprises and communities we serve.

Faisal AlRashidi, Chief Executive Officer of Masnad Holding
Faisal AlRashidiChief Executive Officer

CEO Message

A word from our
Chief Executive.

“Masnad was built on a belief that endures across borders: that trust, earned through discipline and delivered with integrity, is the most valuable asset a company can hold.

From Fujairah to Dubai and London, we invest with patience and conviction — building businesses that create real value for the communities and partners we serve. We measure ourselves not by the quarter, but by the strength of what we leave behind.

To everyone who places their confidence in Masnad: thank you. We intend to honour it for generations to come.”

Faisal AlRashidiChief Executive Officer, Masnad Holding

What we stand for

Our values.

01

Stewardship

We treat every business as a trust to be preserved and strengthened for those who come after us.

02

Discipline

We allocate capital with rigor and patience, favoring durability over short-term gain.

03

Partnership

We build with people — founders, operators and institutions who share our long-term outlook.

04

Integrity

We hold ourselves to the highest standards of governance, transparency and accountability.

05

Ambition

We back bold ideas and back them fully, with the conviction to see them through.

06

Roots

We are proudly rooted in the UAE, investing in the prosperity of our region.

Global Reach

Local roots,
international horizons.

Founded in Fujairah, headquartered in Dubai, and present in London, we pursue opportunities across the UAE, Africa and beyond — bringing global standards to everything we build.

Our ambition

“To be the most trusted long-term partner for enduring businesses across the UAE, Africa and beyond.”